"Second, the hotel entrance faces the lovely Santa Maria Novella square and church."
Allison OS from United States
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"Location superb, view amazing."
Clive from United Kingdom
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"My room was quaint, colorful, clean, and perfect for my needs!"
Joyce
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Location
Hotel Universo enjoys a central position in Florence, just steps away from cultural landmarks such as the Cathedral of Santa Maria del Fiore and the Uffizi Gallery. It is conveniently located near the Santa Maria Novella train station, providing easy access to the city and surrounding areas. Guests can explore the city's rich artistic heritage and dining options within walking distance.
Rooms
The hotel offers colorful rooms divided into several styles: Optical, Pop, Baroque, and Floreal. Each of the accommodations features design elements inspired by the 1970s, providing guests with a unique experience. Guests have the option of Classic Rooms overlooking typical Florentine courtyards, as well as Superior Rooms with views of Piazza di Santa Maria Novella.
Family-Friendly Accommodations
Hotel Universo caters to families traveling with children by providing spacious accommodations and a welcoming atmosphere. The hotel staff is attentive, ensuring families have the support needed for a comfortable stay. Proximity to key tourist attractions allows for convenient excursions that are enjoyable for all ages.
Design & Ambiance
Each of the hotel's four floors showcases distinct design themes, highlighting the creativity in its interior decor. The contemporary furnishings and bright tones contribute to a lively yet stylish ambiance throughout. Guests can delight in the eclectic design that reflects the artistic spirit of Florence.
Dining & Culinary Experiences
While no dining options are specified on-site, the hotel's central location allows guests to explore Florence's famed culinary scene with numerous restaurants and cafes nearby. Local eateries offer authentic Tuscan cuisine and international dishes, all within a short walk. Guests can immerse themselves in local flavors and vibrant dining spaces close to the hotel.
Highlights
Location: Steps from Santa Maria Novella and cultural landmarks
Rooms: Colourful accommodations with Pop Art inspiration
Family-Friendly: Spacious options for families with children
Design: Four floors showcasing distinct themes and creativity
“What stands out here is the vibrant, pop-art inspired aesthetic in a building conveniently located near Florence's main train station. The staff are consistently helpful, and the rooms, while perhaps not the most modern, are clean and sufficiently spacious. For younger travelers eager to explore Florence's cultural heart on a budget, this hotel presents a practical and visually interesting option.”
Anna BlackEditor-in-Chief at Tohotel
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Facilities
Hotel Universo - Wtb Hotels offers amenities for your comfortable stay and unforgettable experiences
Piazza di Santa Maria Novella Stazione Santa Maria Novella
Caffetteria Ottaviani
800 ft
Piazza Degli Ottaviani 10 R Piazza Degli Ottaviani
Explore Florence
Local Delights
Top Attractions
Activities
Dining
Entertainment
Cathedral of Santa Maria del Fiore
9 minutes' walk
Famous for its stunning dome, this cathedral showcases remarkable architecture and art. Climb to the top for panoramic views.
Ponte Vecchio
10 minutes' walk
Historic bridge known for its jewelers and iconic views of the Arno River. Perfect for a picturesque stroll any time of day.
Galleria Degli Uffizi
12 minutes' walk
One of the world's most renowned art museums, featuring masterpieces by Botticelli and Michelangelo. Reserve tickets for convenience.
Mercato Centrale
10 minutes' walk
Vibrant market known for its culinary stalls offering local delicacies. Ideal for food lovers seeking authentic Tuscan flavors.
Parks and Gardens Visit
18 minutes' walk
Enjoy lush landscapes at The Boboli Gardens, offering a serene escape. Entry fees apply for adults; family-friendly fun.
Parco delle Cascine
8 minutes' drive
Great place for jogging, biking, or picnicking. Breathe fresh air in Florence's largest park with lovely river views. Free access.
Cooking Classes
10 minutes' walk
Join a local chef to learn the art of Italian cuisine. Classes are popular and usually require advance booking.
Cultural Festivals
10 minutes' walk
Various local festivals occur throughout the year, showcasing Florentine culture through food, music, and art.
Vini E Delizie
2 minutes' walk
Charming wine bar offering local wines and Tuscan delicacies. Casual atmosphere, perfect for a quick bite or a relaxing evening.
Bar Cinquanta Rosso
2 minutes' walk
Popular café known for its excellent espresso and pastries. A local favorite for breakfast or a light lunch in a cozy setting.
Impressione Chongqing
3 minutes' walk
Authentic Chinese cuisine in a relaxed, modern space. Offers vegetarian options and takes reservations for dinner.
Banki Ramen
2 minutes' walk
Trendy ramen spot with a warm ambiance. Signature dishes include rich broth noodles. Ideal for casual dining or takeout.
Teatro del Maggio Musicale
15 minutes' walk
Home to classical music performances and opera. Known for its stunning architecture; check the schedule for events.
Jazz Club Firenze
10 minutes' walk
A vibrant spot for live jazz. Enjoy a drink while listening to talented artists, with a welcoming vibe for all ages.
Basilica of Santa Croce
19 minutes' walk
Historical church where concerts and cultural events often take place. A focal point for both tourists and locals.
Piazza della Signoria
11 minutes' walk
Lively square surrounded by historic buildings and sculptures. A perfect spot for people-watching, entertainment, or dining.
Getting around
City Centre
Florence3 min
·
700 ft
Airports
Peretola (FLR)10 min
·
4.1
mi
Galileo Galilei (PSA)121 min
·
50.1
mi
Train
Florence Santa Maria Novella Railway Station5 min
·
1400 ft
Bus
Bus stop2 min
·
400 ft
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Property information and rules
Check-in
from 14:00-21:00
Check-out
from 09:00-11:00
Guest Parking
No parking available.
Internet
Wireless internet is available in the entire hotel for free.
Children & extra beds
There are no extra beds provided in a room.
Pets
Pets are allowed on request.
Number of floors:
5
Number of rooms:
41
Reviews and Ratings
Feedback about Hotel Universo - Wtb Hotels from previous guests about their experience.
Review summary
Based on recent reviews
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Hotel Universo - Wtb Hotels boasts a convenient location, a short walk from Santa Maria Novella train station and right in front of Piazza Santa Maria Novella, ideal for enjoying the city. The hotel is near many restaurants and shops, providing easy access to dining and shopping options. Some guests have noted noise from the nearby square. the rooms are often described as spacious.
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Review score
Based on 349 verified reviews
7.8/10
Very good
80%
Recommend
Pros
Helpful staff
Great location
Clean rooms
City view
Close proximity
Cons
Room size
Poor lighting
Noisy piazza
Guest reviews
based on 349 reviews
7.8/10
based on 1856 reviews
8.0/10
simon from united kingdom
Single
classic double room
4 nights in November 2025
|
Reviewed:December 28, 2025
6/10
mixed feelings about location and noise.
great locationawful noisepoor insulation
The location was acceptable. It was close to the train station.
The noise was awful from the nearby square! it reminded me of the people were right outside my window. the sound insulation was clearly not a priority. Even with closed windows, the noise was intrusive.
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