The Florance, Launceston ➤ Reviews, Rooms & Prices 2026

75 photos

Book on our site

Up to 10% cheaper

than Booking.com

Key details

About the Hotel

17 Brisbane Street Launceston Tasmania, Launceston, Australia, 7250

Next to City Park

Perfect

9.2

9.5

/10

4.9

4.8

Loved by The Florance Hotel guests

Comfortable beds
Delicious breakfast
Attentive staff
Spacious rooms
Attractive decor

"Breakfast is sensational and served in a gorgeous conservatory."

Jenny from Australia

read full review

"This was a beautiful place to stay, great bed and shower, beautifully decorated with local artists, fantastic breakfast with gluten free options."

Kate

read full review

Location

The Florance offers a prime location in Launceston's arts precinct, a short distance from the CBD. Guests benefit from a private carpark for added convenience. The hotel sits near cultural experiences, allowing visitors to explore on foot.

Rooms

The Florance features 12 individual guest suites, each with a private ensuite and botanical themes. Guests can enjoy views of the City Park or heritage architecture from their suites. Unique Tasmanian-made beds with a choice of luxury pillows ensure a comfortable night's sleep.

Dining

The nearby Harvest Market, held on Saturdays, offers a selection of locally-sourced picnic options for guests. Visitors can purchase fresh ingredients to enjoy on the hotel's Garden Deck. Sweetbrew, located close by, provides well-crafted coffee and a variety of brunch items.

Events

The hotel accommodates small group functions with the capacity for 24 guests, making it suitable for exclusive events. This historic Victorian house setting adds ambiance and character to gatherings. Guests can enjoy both privacy and a shared experience during their stay.

Exploration

The Florance provides a gateway to Northern Tasmania, with attractions such as vineyards and National Parks within a day's drive. Guests can traverse local markets and food producers, experiencing the region like a local. Opportunities for outdoor activities abound, including mountain biking and hiking trails.

Highlights

Location: Prime location in Launceston's arts precinct

Rooms: 12 individual guest suites with City Park views

Dining: Harvest Market for locally-sourced picnic options

Events: Capacity for 24 guests in exclusive functions

“In my opinion, this thoughtfully restored Victorian house, with its historical charm, offers a unique lodging experience near City Park. The location is ideal for exploring Launceston's attractions, and returning to bespoke Tasmanian-made beds promises a restful night. I believe this hotel is a notable choice for those seeking character and convenience.”

James DavidEditor-in-Chief at Tohotel

Location: Perfect

9.5/10Review score

View hotel on map

Highlights from guests

Guest ParkingParking: A Plus!

On-site parking made our stay stress-free. It's a big bonus, especially being so close to everything.

Richard L. from Canada

Review on

DiningBreakfast Magic

The breakfast bag, with muesli, fruit, and fresh toast, jam and avocado, was such a great idea!

Ann K. from Australia

Review on

Room FeaturesCozy Comforts

The rooms are cozy and comfortable. It feels like a home away from home with everything thought of.

Geoff M. from United Kingdom

Review on

Business FacilitiesPerfect Function

The Conservatory was perfect for our function, with space for dancing and a perfectly positioned bathroom.

Harley Jane from New Zealand

Review on

View all

Select your room type

The Florance Hotel offers a variety of rooms including double rooms, family rooms, and suites with breakfast, free cancelations, and special deals

Twin Room Private Bathroom

2 persons

195 sq. feet

2 Single beds

Shower

Heating

room details

Queen Room

2 persons

220 sq. feet

1 King-size bed

Shower

Heating

room details

Deluxe Suite

2 persons

270 sq. feet

1 King-size bed

Shower

Heating

room details

Deluxe King Suite

2 persons

270 sq. feet

1 King-size bed

Shower

Heating

room details

Click button to see more rooms

Show all rooms

Show all roomsLess

Price and Room Availability Calendar

Check availability and prices for your dates now!

Facilities

The Florance Hotel offers amenities for your comfortable stay and unforgettable experiences

Facilities: Perfect

9.1/10Review score

General

No smoking on site
Wi-Fi
Free parking
VIP check-in/ -out
Express check-in/ -out
No pets allowed
Rooms/ Facilities for disabled
Wheelchair access
Security
Adults only
Luggage storage
Smoke detectors
Fire extinguishers
Key access

Guest Parking

Electric kettle

Services

Housekeeping
Laundry

Facilities for people with disabilities

Toilet for disabled

Spa & Leisure

Garden area
Leisure/ TV room

Room features

Air conditioning
Heating
Soundproofed rooms
Sitting area
Terrace
Garden furniture
Tea and coffee facilities

Bathroom

Free toiletries
Sink

Self-catering

Electric kettle

Bedroom

Electric blankets

Media

Flat-screen TV

Room decor

Carpeted floor

The Florance Hotel Location

17 Brisbane Street Launceston Tasmania, Launceston, Australia, 7250

Map view

17 Brisbane Street Launceston Tasmania, Launceston, Australia, 7250

City landmarks

Landmark

City Park

2200 ft

Nature reserve

Cataract Gorge Reserve

1.5 mi

Museum

Launceston Tramway Museum

2200 ft

Gallery

Queen Victoria Museum and Art Gallery

2200 ft

Museum

National Automobile Museum of Tasmania

2200 ft

Public Building

City of Launceston Council

3100 ft

Store

Harvest Launceston

2200 ft

Landmark

Art Gallery at Royal Park

2800 ft

Landmark

The Tamar Valley

3100 ft

Park

Prince's Square

3100 ft

Landmark

The Mill Providore Gifts & Gallery

4600 ft

Golf Course

Tassie Tiger Mini Golf

2200 ft

Landmark

Woolworths Launceston

2900 ft

Landmark

Royal Park

3400 ft

Church

St John's Anglican Church

2200 ft

Gallery

QVMAG Art Gallery

5000 ft

Nearby

Gallery

Design Centre Tasmania

300 ft

Public Building

Albert Hall

800 ft

43 Tamar Street

City Park Radio Museum

500 ft

60 George St

The Old Umbrella Shop

1200 ft

Cameron St

The Town Clock

1100 ft

Gallery

1842 Art Gallery

1900 ft

Gallery

Greenoaks Gallery

1900 ft

Park

Heritage Forest

3400 ft

18-28 St John Street

City of Launceston Town Hall

1900 ft

45-51 Tamar St

John Hart Conservatory

600 ft

Church

Holy Trinity Anglican Church Launceston

1100 ft

31 Cimitiere St

Thyme Cottage

1500 ft

Church

St. Andrews Presbyterian Church of Australia

1700 ft

Church

The Pilgrim Uniting Church

2000 ft

Restaurants

The Royal Oak Hotel

100 ft

14 Brisbane St

Restaurant 13

600 ft

13 Brisbane St

Hoong Fatt Chinese Restaurant

300 ft

1- 3 Cameron St

Victorias Cafe

700 ft

47 Tamar Street

Mekong Vietnamese Restaurant

1300 ft

Shop 25

Festivus Cafe

2300 ft

25 Wellington St Shop 19

Palki Restaurant

1300 ft

Shop 23 Yorktown Square

Snappers Restaurant

2100 ft

3 Earl St Best Western Plus

Toong Thong Thai

1300 ft

Shop 19 Yorktown Sq

Kaizen

900 ft

67 Cimitiere St

Kai-Zen Sushi Bar Japanese Restuarant

900 ft

65 Cimitiere St

Pierre's

1500 ft

88 George St

Explore Launceston

Launceston Local Highlights

City Park

8 minutes' walk

A beautifully landscaped park featuring historic trees, playgrounds, and the tranquil City Park Radio Museum.

Queen Victoria Museum and Art Gallery

8 minutes' walk

This cultural hub showcases Tasmanian art, history, and the region's rich industrial heritage with free admission.

Cataract Gorge Reserve

25 minutes walking

A stunning natural reserve featuring walking trails, a scenic chairlift, and swimming spots amidst breathtaking landscapes.

Launceston Tramway Museum

8 minutes' walk

An interesting museum dedicated to the history of trams in Launceston, featuring historical displays and vintage trams.

Gorge Scenic Chairlift

25 minutes' walk

A thrilling chairlift ride offering panoramic views over the Cataract Gorge, perfect for adventure seekers.

Yoga Classes at Wellness Spaces

8 minutes' walk

Relaxing yoga sessions available, promoting mindfulness and wellness right in the heart of Launceston.

Tassie Tiger Mini Golf

10 minutes' walk

Fun-filled mini-golf experience suitable for families, perfect for a light-hearted competitive outing.

The Royal Oak Hotel

1 minute' walk

Casual dining with a range of classic Australian dishes and local beers in a warm, friendly atmosphere.

Hoong Fatt Chinese Restaurant

2 minutes' walk

Authentic Chinese cuisine known for its dumplings and stir-fries, with vegetarian options available.

Restaurant 13

3 minutes' walk

A chic dining spot offering modern Australian dishes with local ingredients in a stylish setting.

Mekong Vietnamese Restaurant

5 minutes' walk

Delicious Vietnamese fare served in a vibrant environment, famous for its pho and fresh spring rolls.

Royal Park

15 minutes walking

A family-friendly park that hosts community events and live entertainment regularly throughout the year.

Albert Hall

5 minutes' walk

A historic venue featuring concerts, art exhibitions, and cultural events in a picturesque setting.

Getting around

City Centre

Launceston10 min · 2700 ft

Airports

Launceston Airport (LST)24 min · 9.6 mi

Devonport Airport (DPO)134 min · 55.5 mi

Want to see Exclusive Early Booking Rate?

Get exlusive rates right now!

Check Rates

Property information and rules

Check-in

from 14:00-20:00

Check-out

from 05:00-10:00

Guest Parking

Private parking is possible on site for free.

Internet

Wireless internet is available in for free.

Breakfast

At the hotel The Florance guests are invited to a full breakfast served for free.

Children & extra beds

There are no extra beds provided in a room.

Pets

Pets are not allowed.

Number of rooms:

Reviews and Ratings

Feedback about The Florance Hotel from previous guests about their experience.

Review score

Based on 259 verified reviews

9.1/10

Perfect

97%

Recommend

Breakfast

9.5/10

Cleanliness

9.5/10

Comfort

9.6/10

Facilities

9.1/10

Free Wi-Fi

9.5/10

Location

9.5/10

Paid Wi-Fi

9.0/10

Staff

9.6/10

Value for money

9.0/10

Pros

Comfortable room

Friendly staff

Easy walk

Quiet room

Seamless check-in

Cons

Tricky arrival

Shared iron

No microwave

No reviews yet on our siteUnfortunately, our guests have not yet left any reviews for this hotel, but you can read reviews from Booking.com.

Open reviews

Questions of the users

About The Florance

Is there parking available for guests at the property?

10 January 2024

Yes, there is a car park located at the rear of the property for guest convenience.

Do you provide a shuttle service to and from the airport?

18 February 2024

Unfortunately, there is no shuttle service available, but taxis, buses, and Uber options are easily accessible with a fare of around $35.

What can I expect for breakfast during my stay?

30 January 2024

Breakfast includes a selection of fruit, yoghurt, muesli from Byron Bay, toast, and eggs, along with tea, coffee, hot chocolate, and juice.

Are there options for guests with dietary restrictions, like vegan meals?

25 February 2024

Yes, there are vegan options available to accommodate dietary needs.

Are the rooms equipped with air conditioning?

5 March 2024

All bedrooms and The Conservatory have air conditioning, along with fans in most rooms for added comfort.

What types of bed configurations are available?

12 April 2024

The property offers queen, king, and twin king single bed configurations, ensuring a variety of choices for guests.

Can luggage be stored if I arrive before check-in time?

15 May 2024

Yes, luggage storage is available for guests, and arrangements can be made ahead of arrival.

Do any of the rooms feature a balcony?

20 March 2024

While no rooms have private balconies, there is an upstairs balcony accessible from the hallway for guests to enjoy.

Is the surrounding area suitable for exploring on foot?

10 June 2024

Absolutely! The hotel is centrally located within the arts precinct, allowing easy access to many iconic food, shopping, and cultural experiences via strolls through the city.

Are there options for hosting private events at the venue?

1 April 2024

Yes, the venue can accommodate small group functions for up to 24 guests, providing an exclusive atmosphere for special occasions.